Tongliao Building Materials, Timber and Steel Market45
Issuing time:2020-06-08 13:59 This project is located in the development context of the industrial and trade development zone of Tongliao City, Inner Mongolia. As a local professional market real estate project, the feasibility and development prospect of this case need a systematic and logical thinking as it is related to the sustainable development of the regional economy, environment and social benefits; in the cases of domestic commercial real estate project development and practical work, there are often different directions. As the planners and designers of this case all have different knowledge, understanding and feelings about this case, and are limited by their professional standards and lack of practical operational experience, the logical thinking of this case needs our precise market analysis and positioning argumentation; systematic problems need systematic methods to solve. For this case, our company will start from the perspective of market supply and demand, and focus on the system of urban space functions around the project, the structure and the planning projects under the industrial chain, so as to identify the opportunity points and blue ocean areas in the market relationship. 1 Image positioning From the perspectives of feasibility of operation and maximization of land value of the enterprise, we choose the regional urban professional commercial trade and logistics distribution centre as the overall project image positioning, aiming to build a comprehensive trade and commerce market with complete functions, rich industry forms, advanced supporting facilities and scientific management in the region, which will bear the new engine of regional economic development. 2 Functional positioning Integration of trading, storage, processing, logistics and services 3 Theme positioning Based on the uniqueness and difference of the project's multi-styles and logistics distribution, it is the theme of the project to shift from product appearance to modern commercial high performance and intensive market.
|
